Personally, I much prefer the regular updates and more active social media involvement Bachmann has leaned into the last few years over the annual, sometimes bi-annual update on the range that we used to get from the New York Toy Fair for most of the Bachmann Thomas community's existence. Bachmann has also been much more transparent in recent years about the ifs and whys about why certain products can or can't be made, which I respect them for. Social media has changed drastically in the last decade or so, and to me this kind of communication and engaging with customers is a big key towards Bachmann evolving with the times.